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Wells Fargo Reimagines Mobile Experience with ‘Pay with Wells Fargo’
Brings most popular payment features front-and-center on the industry’s #1 mobile app 1 , making payments on-the-go even easier for nearly 22 million mobile banking customers.
SAN FRANCISCO–(BUSINESS WIRE)–Today Wells Fargo & Company (NYSE: WFC) announced Pay with Wells Fargo, which will bring to the app’s home screen an option for customers to conveniently select their most commonly used payment features like Zelle ®2 , mobile wallets, Card-Free ATM Access Code and transfers, even before signing into the app. Pay with Wells Fargo is the first phase of a longer-term reinvention of Wells Fargo’s mobile banking experience, aimed at meeting all of our customers’ financial needs in a simple, easy-to-use, and customer-driven mobile experience.
From the new screen, customers can more simply select the feature they want to use and authenticate to immediately send payments, transfer money, or make a purchase with a digital wallet. In a future enhancement, Wells Fargo plans to launch a feature where customers also will be able to donate money to their favorite charities and non-profits directly from the mobile experience. Pay with Wells Fargo will be piloted with Wells Fargo team members next month and piloted with customers later this year.
Today at Wells Fargo’s Investor Day, Avid Modjtabai, head of Payments, Virtual Solutions and Innovation for Wells Fargo, will unveil onstage the new payments interface and speak to the company’s efforts to develop a new consumer strategy that is transforming the way the bank approaches customer experience. Modjtabai will also announce that Control Tower SM , a digital experience aimed at providing customers a more comprehensive view of their digital footprint, will launch in a customer pilot next month.
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